Tag Archives: seo

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Web Presence Management: Combining SEO & Social Media Marketing

The Internet marketing landscape is constantly evolving. Although SEO and social media marketing are still integral components to building a successful web presence, both of these mediums are changing rapidly. Most of these changes center on how SEO and social media marketing are becoming increasingly interrelated. With advent of Google Plus, as well as Search […]

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Defining the 5 Types of Links & Optimal Distribution for SEO

There’s a lot of commotion with respect to backlinks and how to perform link building properly after Google’s Penguin update. The matter of question centers on the anchor text of links: “what ratio of optimized, semi-optimized, and natural links should I be using?” In this post, I will define the five primary types of links, […]

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Using Open Site Explorer for Off-Site SEO Link Analysis

Open Site Explorer is a must-have tool for any individual involved in search engine optimization (SEO). Developed by ever-powerful SEOmoz, Open Site Explorer reveals a wealth of information about the link data surrounding your website (or a competitor’s site.) The link data provided by this tool can help you analyze your off-site SEO efforts. If […]

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Website Optimization Tips for Ecommerce SEO

The SEO processes for ecommerce sites are a much more advanced compared to traditional websites. In essence, ecommerce sites can be super deep with multiple levels of category and products pages. As a result, on-site SEO and website optimization hold much greater importance. There are a number of intricacies that can make or break an […]

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A New Dawn for Organic SEO: Why Marketers Need to Get Social

Remember the old days when optimizing a website was as simple as lathering the page with the same keyword repeated several times throughout the content (whether it was necessary or not)? It’s no surprise that search engine algorithms are becoming increasingly more complex every day. Old SEO tactics like exact keyword match domains, quantity of […]

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Blogger Platform Integrates Google+ Social Elements

Google has recently integrated its social media network into its blogging platform by infusing Google+ sharing in the Blogger dashboard. This move should be a hint to SEO experts that social’s impact on search is on the rise. The inclusion of Google +1 buttons and social sharing options is also a way for marketers to […]

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3 Benefits of Creating a Content Marketing Strategy for Your Business

Content marketing is becoming more than just a buzzword in the Internet marketing and SEO industries. Content marketing is a rather broad term that underscores a powerful approach to promote a business on the Web. In short, creating brilliant content (whether in form of a video, article, blog post, or infographic) and marketing that content […]

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Infographic: Content Marketing is on the Rise in Search

Brilliant content helps brands go viral. The social integration of the Internet over the past decade has streamlined the sharing of virtually all forms of content. As a result, content marketing offers limitless opportunities to grow a business’s web presence. Spanning from videos, images, and infographics to articles, blogs, and comics, the channels to exploit […]

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Ecommerce Internet Marketing: PPC or SEO?

The Internet marketing arena for ecommerce websites is becoming even more vast. Almost any product niche that’s applicable to online selling is emerging with new, powerful players. Just take a look at the search engine results for certain product-related searches. Below is just one example of the intense competitive nature that ecommerce Internet marketing has […]

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The Essentials of Optimized Web Design

The art of website optimization is more than just building optimized pages with keyword inclusion. Website optimization must also respect the SEO friendly fundamentals of web design and development. In other words, the back-end structure or mark-up language (HTML) of a website can ultimately influence SEO performance. So in this blog post we underscore some […]

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