Tag Archives: seo

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How SEO Services Can Help Grow Your Local Company

If you operate a local company, then SEO services can be the best investment to grow your brand’s visibility and gain more traffic. Whether you are as established business with a long track record in your area of expertise or a start-up looking to break into the market, establishing a solid web presence is vital […]

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Google AMPs: On Improving Your Site’s SEO & Mobile Usability

According to mobile usability data on page load speed, statistics show that roughly 40% of visitors will click off a page that takes more than 3 seconds to load. That represents a huge chunk of mobile web users, and many wasted opportunities for businesses, publishers, and website owners. And when these usability and engagement metrics […]

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Web Presence Optimization Strategy Guide

The phrase “web presence optimization” is becoming quite the buzzword in the SEO and Internet marketing community, and for good reasons. As SEO best practices continue to evolve in complexity and comprehension, success in organic search hinges on an all-encompassing approach to building a credible online brand. And that’s just what web presence optimization is […]

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A Simple Guide to Developing a Mobile Website Optimization Strategy

With Google’s new mobile search algorithm update due April 21st, most businesses need to create a mobile website optimization strategy to ensure their mobile search rankings don’t slip. Rather than seeing this change as a threat, successful businesses are seeing this as an opportunity to thrive over their competitors.  A mobile-friendly website is essential for […]

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Web Presence Strategy Development: The 7 Essential Elements

As the web continues to hold strong as the primary avenue for marketing, advertising, and branding, more and more organizations and brands are looking at ways to optimize their entire web presence. Unlike more focal avenues for lead acquisition (i.e. search engine optimization), developing a web presence strategy can be the fuel that takes a […]

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Creative Local SEO Strategies for Small Businesses

Local SEO is a significant component of bringing more traffic to your small business’ website (and to your business storefront.) There are a number of factors that Google considers when determining search engine rankings. And each month, Google refines its search engine algorithm to become more intelligent. While some local SEO and Google local search […]

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2015 Traverse City SEO Guide Provides Actionable Best Practices

The brand new 2015 Traverse City SEO Guide unveiled mid December and it’s loaded with best practice insights on local SEO specifically for business based in Traverse City, Michigan. The in-depth guide covers both on-page SEO and off-page SEO techniques, and depicts some of the vital differences and strategic basics of comprehensive search marketing program.  […]

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Respecting Social Signals & Creating a Socially-Integrated SEO Strategy

When optimizing a website to increase its visibility in Google organic search, there are numerous ranking factors that need to be understood. Among the most impactful variables that influence a site’s potential to rank highly in Google are: backlinks, domain authority, keyword use, and level of optimization. However one factor that’s earning more importance in the […]

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Optimized Surgeons: Specialized SEO and Search Marketing Services

Optimized Surgeons is a unique Internet marketing firm with a key focus in providing highly-effective web marketing and SEO for surgeons and other medical-related professionals. With its powerful system designed to help surgeons get the quality leads they need, surgeons are placed a step closer to acquiring new patients. Ideally, the power behind the strong […]

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Do Local Directories Matter for Ecommerce SEO?

With a lot buzz surrounding phrases like local SEO, citation auditing, and ensuring your business is listed on all major web directories, an ecommerce marketer has to wonder if these local directories offer any SEO value. Given the non-location-specific nature of ecommerce SEO, one begs the question: do local directories matter for ecommerce SEO? If […]

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